Wealthy Asian families and their family offices are significantly increasing their cryptocurrency investments. This surge is fueled by a positive outlook on digital assets, growing mainstream acceptance, and favorable regulatory changes in major markets.
Wealth managers report a rise in inquiries, while cryptocurrency exchanges are experiencing increased trading volumes, and crypto funds are seeing high demand as affluent Asian investors seek greater exposure.
“We’ve raised over $100 million in just a few months, and the response from Limited Partners (LPs), who are high-net-worth individuals, has been very positive,” said Jason Huang, founder of NextGen Digital Venture.
Huang recently launched the Next Generation Fund II, a new long-short crypto equity fund in Singapore, following the successful closure of his first fund last year, which achieved a 375% return in under two years.
“Our investors, primarily family offices and internet/fintech entrepreneurs, understand the increasing importance of digital assets in diversified portfolios,” he added.
Swiss investment bank UBS noted that some overseas Chinese family offices plan to increase their crypto investments to about 5% of their portfolios.
“Many second- and third-generation members of family offices are beginning to explore and engage with virtual currencies,” said Lu Zijie, head of wealth management at UBS China.
The rising interest is driven by robust cryptocurrency returns and favorable regulatory developments in the U.S. under President Donald Trump, including the recently approved GENIUS Act.
This month, Bitcoin prices hit new records, surpassing $124,000.
Hong Kong’s recent approval of its stablecoin legislation has also sparked a new wave of enthusiasm for crypto.
“The momentum has clearly grown, reflecting the overall maturity of this asset class,” said Saad Ahmed, head of Asia Pacific at crypto exchange Gemini. Wealth managers observe a shift in mindset among Asian clients, who have moved from allocating small portions to digital currencies a few years ago to now considering them essential and seeking strategies to maximize returns.
“Last year, family offices started with bitcoin ETFs; now they’re learning the nuances of directly holding tokens,” said Zann Kwan, chief investment officer at Singapore-based Revo Digital Family Office.
Singapore’s Lighthouse Canton, a wealth manager, mentioned that more advanced family offices are adopting market-neutral strategies like basis trades and arbitrage. Giselle Lai, associate investment director for digital assets at Fidelity International, said investors increasingly view bitcoin as a “portfolio diversifier” to hedge against macroeconomic uncertainties due to its low correlation with stocks and bonds.
Cryptocurrency exchanges are also benefiting from the heightened trading demand.
Hong Kong’s HashKey Exchange reported an 85% year-on-year increase in registered users by August 2025.
In South Korea, total trading volumes at the three major exchanges have grown 17% in 2025 compared to the same period in 2024, with average daily trading volumes rising over 20%, according to research platform CryptoQuant.
