Apple has officially launched the iPhone 17 series at the Awe Dropping event in California on September 9.
UAE consumers now have complete information on pricing, colors, storage, and pre-order dates. Here’s all you need to know.
iPhone 17
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Colors: Lavender, Mist Blue, Sage, White, Black
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Storage: 256GB, 512GB
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Price: Dh3,399
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Pre-orders: Begin Friday, September 12 at 4pm UAE time
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Availability: Friday, September 19
iPhone Air
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Colors: Space Black, Cloud White, Light Gold, Sky Blue
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Storage: 256GB, 512GB, 1TB
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Price: Dh4,299
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Pre-orders: Begin Friday, September 12 at 4pm UAE time
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Availability: Friday, September 19
iPhone 17 Pro
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Colors: Cosmic Orange, Deep Blue, Silver
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Storage: 256GB, 512GB, 1TB
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Price: Dh4,699
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Pre-orders: Begin Friday, September 12 at 4pm UAE time
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Availability: Friday, September 19
iPhone 17 Pro Max
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Colors: Cosmic Orange, Deep Blue, Silver
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Storage: 256GB, 512GB, 1TB, new 2TB option
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Price: Dh5,099
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Pre-orders: Begin Friday, September 12 at 4pm UAE time
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Availability: Friday, September 19
What does this mean for UAE buyers?
UAE buyers will be among the first to get hands-on with Apple’s newest devices. With pre-orders starting shortly after the announcement and availability following a week later, expect busy launch-day crowds, particularly at the Dubai Mall and Mall of the Emirates Apple Stores.
Apple’s latest lineup introduces significant improvements in camera systems, battery life, performance, and connectivity, with UAE prices slightly adjusted for the new Air and Pro models.
Whether you’re considering the sleek iPhone Air or the advanced 17 Pro Max, ensure you note the pre-order date of September 12 and the in-store availability on September 19.





