As students in the UAE gear up for the new academic year, ASUS unveils its most robust Back-to-School 2025 lineup, featuring powerful laptops that blend performance, portability, and AI innovation. From lecture halls to creative projects and late-night gaming, ASUS offers a device for every student – from ultra-light AI-powered Copilot+ laptops for those prioritizing mobility, to dual-screen productivity machines for multitaskers, and gaming laptops with RTX 50 series graphics for students balancing study and high-performance gaming.
To simplify upgrades, customers can save up to Dh1,000 on select models, accompanied by exclusive Back-to-School bundles – including free soundbars, wireless mice, gaming kits, and backpacks. Whether you’re studying, creating, or gaming, ASUS provides the ideal mix of performance, portability, and perks to kick off your academic year at your best – with offers available at top retail stores and the ASUS UAE eShop.
Adding more value, ASUS supports the education community. If you’re a student or teacher, you can get an extra discount of up to Dh200 by presenting a valid student/teacher ID at partner retailers or shopping through the ASUS Education Store, making your back-to-school upgrade smarter.
“For the 2025 Back-to-School season, ASUS is making high-performance laptops more accessible than ever,” said Moira Chen, marketing manager at ASUS Middle East. “From AI-powered productivity to immersive gaming, we want every student to have the tools they need to succeed.”
Key Highlights – ASUS Back-to-School 2025
-
ASUS launches its strongest Back-to-School lineup, including AI-powered Copilot+ laptops, dual-screen productivity machines, and RTX 50 series gaming laptops.
-
Students can save up to Dh1,000 on select models, with bundles featuring free soundbars, wireless mice, gaming kits, and backpacks.
-
Exclusive offers are available at ASUS ME eShop and leading UAE retailers, making premium laptops more accessible.
-
Students and teachers enjoy an additional Dh200 discount by presenting a valid ID at partner retailers or shopping through the ASUS Education Store.
Which Student Are You? Discover Your Ideal ASUS Laptop
The Always-On Achiever
For students seeking the smartest, most portable laptops to excel in studies and beyond.
-
Zenbook A14 (UX3407QA): Was Dh3,999, now Dh3,699
The world’s lightest Copilot+ PC, packed with AI tools to boost productivity and long battery life.
-
ProArt P16 (H7606WP): Dh14,999 with exciting bundle offers at retail stores
RTX 50-powered, designed for creators balancing coursework with professional-grade editing.
The Smart Spender
Performance laptops that balance budget and features.
-
ASUS TUF F16 (FX608JMR) RTX 5060: Was Dh6,299, now Dh5,699.
Military-grade durability and affordable gaming + productivity.
-
Vivobook S14 Copilot+ PC (S3407QA): Was Dh3,499, now Dh2,711.
Ultra-thin, up to 1 TB storage, powered by Snapdragon with a dedicated Qualcomm GPU for Gen Z students.
The Hybrid Hustler
For students juggling classes, part-time work, content creation, and gaming.
-
ROG Zephyrus G16 (GA605KM): Was Dh10,691, now Dh10,499
Premium build with 14-inch 3K OLED screen, slim design with AI-enhanced performance and strong battery life. Powered by Nvidia GeForce RTX 5060.
-
ROG Strix G16 (G615JMR): Was Dh7,499, now Dh6,699.
A competitive edge for both study and esports, powered by Nvidia GeForce RTX 5060.
The Competitive Student
For students serious about gaming performance.
-
ROG Strix Scar G18 (G835LR): Was Dh12,999, now Dh11,999
Massive 18-inch display, advanced cooling for marathon sessions, latest Intel Core Ultra 9 processor with Nvidia GeForce RTX 5070 Ti.
-
ROG Desktop G700 (G700TF): Was Dh10,999, now Dh10,499
Esports-ready powerhouse with high refresh rates, packed with Nvidia GeForce RTX 5070 Ti.
Exclusive Back-to-School Bundle Offers
Conclusion (Branding Focus)
No matter your course, passion, or budget, ASUS has a 2025 laptop designed for your success. From ultra-portable AI Copilot+ laptops to powerhouse RTX 50 series gaming machines, powered by AMD, Intel, or Qualcomm, every model is built to help you work smarter, create better, and play harder.
Discover your Back-to-School companion today at leading retailers or on the ASUS ME eShop – and start the academic year at the top of your game.
