7th Key Development has announced Rose Anwar as the new CEO, marking a pivotal moment in the company’s evolution as it gears up to debut its first project, Nexara Tower. This move underscores the company’s dedication to establishing a robust leadership foundation, prioritizing sustainable growth, innovative strategies, and making a lasting impact on the UAE real estate sector.
Leading 7th Key, Rose Anwar brings over 25 years of international leadership experience, having spearheaded complex digital transformation initiatives that integrate people, business, and technology. As a recognized transformational leader, she continues to guide 7th Key with a focus on operational excellence, innovation, and adaptability in today’s dynamic markets.
Rose has honed her skills in business strategy, emerging technologies, and process automation, consistently using innovation as her competitive edge. Her career is built on turning strategic ideas into reality, quantifying results, and driving change across various markets. Her leadership is results-oriented, consistently delivering exceptional, high-impact outcomes that set new benchmarks for excellence.
In her new role, Rose stated: “I believe that people, purpose, and passion are the core of every successful team. At 7th Key, my aim is to merge innovation, sustainability, and design excellence to create timeless communities.”
An MIT Sloan School of Management graduate, Rose provides strategic insights with a focus on practical implementation. She is renowned for integrating technology into business models, fostering a culture of innovation, and mentoring future leaders. Under her leadership, 7th Key is poised to redefine urban luxury in Dubai.
“With Nexara, we aim to revolutionize urban living in Dubai, creating projects that leave a lasting impact on both residents and the city,” she added.
