The UAE Media Council has filed a lawsuit against a social media advertising account for promoting a product with unverified medical claims. According to the Council, the advertisement lacked scientific validation and approval from health authorities, containing misleading content that breached media standards.
This action is in accordance with the Executive Regulations of the Media Regulation Law, which oversees advertising content on all media platforms. The Council has confirmed that it has pursued the necessary legal steps under the law.
The Media Council reiterated its commitment to monitoring digital advertising and urged all advertisers and influencers — whether individuals or companies — to adhere strictly to regulations.
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