The votes are in, and the UAE has officially named its first virtual Emirati family member.
The nation recently launched an AI initiative, inviting community members to help name the girl. Nearly 14,000 people participated in the voting.
Out of three options, Latifa won with 43% of the votes, while Mira secured 37%, and Dubai received 20%.
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Latifa, the pioneering AI-powered Emirati girl, introduced her family: her father Mohammed, mother Salama, and brother Rashid.
Wearing traditional Emirati attire with a modern flair, the character is designed to be friendly and relatable, especially for children and families, fostering discussions about technology, AI, and digital services.
This family is the first digital model inspired by Emirati values, aimed at connecting with diverse community segments and languages. This initiative is part of a series announced by Digital Dubai under the “Year of the Community” declared by President Sheikh Mohamed bin Zayed Al Nahyan.
The new virtual family acts as “digital ambassadors,” sharing stories that showcase digital life in Dubai.
Latifa and her family will soon appear on social media platforms to highlight Digital Dubai’s initiatives and promote safe, responsible online behavior.
