Choithrams, a leading supermarket brand in the UAE, has launched a new convenience store at Novotel Gate Abu Dhabi, marking a strategic entry into the hotel retail sector. This new store offers hotel guests, travelers, expats, and tourists easy access to a wide range of fresh food, ready-to-eat meals, and fast-moving consumer goods.
Sushanth Nambiar, Cluster General Manager of Novotel and ibis Gate Abu Dhabi, expressed: “We are thrilled to welcome Choithrams to our hotels. This partnership aligns with our commitment to providing guests with greater convenience and choice, bringing a trusted grocery brand right to their doorstep. Our guests can now enjoy an effortless shopping experience for everyday essentials, premium products, or any last-minute needs, enhancing their comfort and convenience during their stay.”
Choithrams CEO Mark Mortimer emphasized the partnership’s synergy: “Novotel and ibis Gate Abu Dhabi hotels are ideal partners due to their strategic locations across the city. This expansion reflects our dedication to customer-centricity and our commitment to meeting consumer needs wherever they arise. We are excited to offer a convenient, high-quality shopping experience to hotel guests, travelers, expats, and tourists alike.”
This expansion strengthens Choithrams’ presence in Abu Dhabi, delivering premium convenience, quality, and accessibility to a broader audience.
